Google SandBox effect is considered to be form of treatment that new sites get once they are online or after a period of 3 months being online. Ann Smarty at SEJ gives a good synopsis of what it is.

An excerpt from SEJ

1. “Google Sandbox” is supposed to mean a period of time before a newly launched website is properly indexed and ranked. They say, Google deliberately holds back indexing new sites before they “earn its trust”.
2. “Google Sandbox” can also mean a sudden drop of SERPS that happens about 3 months after a site was launched.



The system seems to be a way for Google to monitor new content that enters its index. The age of a site is supposed to be in important factor in its credibility ( and also the outbound and inbound Links growth rate). This does not however mean that a site is not indexed at all but only means that the site will not appear for competitive keywords.

See full article.


Related Entries:

Google Sandbox - Myth or Reality - 06 September 2005

Google Sandbox Effect - Stripped! - 19 September 2006

How To Bypass the SANDBOX - 29 January 2007

Wanna Suffer Google Sandbox for Life? - 28 April 2007

Contents of this feed are a property of Creative Weblogging Limited and are protected by copyright laws. Violations will be prosecuted. Please email us if you’d like to use this feed for non-commercial activities at feeds - at - creative-weblogging.com.