Cloaking obviously works. Should you use it for your website and what should you do to get high rankings on Google, Yahoo and other important search engines?

Last week, Google added new features to its Sitemaps service. After verifying that you are really the webmaster of a site, you can access some statistics about the information Google has about your site. This kind of information can help you to spot possible reasons when Google doesn’t index your site.

Yesterday, Google released a new web tracking service with the name Google Analytics. Google claims that the service is free. Is Google Analytics worth its real price?

Google’s ranking algorithm update Jagger has rearranged the result pages on Google. How can you benefit from Google’s new ranking algorithm?

Google’s upcoming service Google Base (see news below) shows a clear trend: search engines try to make their search results and ads as targeted as possible. What can you do to benefit from this trend?