June 22, 2004

Keep visitors on your website with custom 404 not found pages

You’ve probably seen many “404 not found” pages when surfing the web. A “404 not found” page is the page that comes up when someone tries to access a web page that doesn’t exist. Learn how to keep customer on your website with custom 404 not found pages.


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June 15, 2004

Don’t invest too early in the wow factor

It’s important that your website has a professional design and it’s also important that your website looks great so that your customers have trust and confidence in your company. However, before adding bells and whistles to your website, make sure that it serves the basics.


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(The most important factor for successful SEO (hint: it’s not inbound links)) (How to react to Google’s latest AdWords changes) (Why website visitors don’t convert into sales - part 2

June 8, 2004

The decreasing importance of Google PageRank

Many webmasters are crazy about Google PageRank. But is it really that important to your website?


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June 1, 2004

The perennial search engine submission myth

You’ve probably seen them on the web and you’ve probably received many spam email messages from them: services that promise you to submit your website to thousands of search engines and that tell you that your website will get high Search Engine rankings if you just submit your website often enough. Does this really work?


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